Erica: "OMG Eric have you seen the new John Lewis/Sainsbury/M&S Christmas advert? It's so moving and beautiful.
Eric: "GRRR! What a piece of shit!"
Eric: "It's just a flipping advert FFS! It shouldn't be the subject of national debate! It's no more than a cynical tugging of gullible people's heartstrings so they'll go out and buy a load of shit! It's not art and it's not moving! The bit in ET where he sort of dies was moving, not this saccharin crap!"